Fititude came to Growth Scalers with a new concept in mind that they wanted to sell through different channels.

Learn everything about barcodes for e-commerce: UPC, EAN, and GTIN codes explained. Discover how to purchase legitimate barcodes from GS1, understand pricing structures, and properly label products for Amazon FBA and other marketplaces. Essential guide for online sellers starting their e-commerce journey.

Discover what makes a good Amazon ACoS (Advertising Cost of Sales) and how to optimize it for your business. Learn to calculate break-even points, understand the relationship between ACoS and TACoS, and implement proven strategies to reduce advertising costs. Essential reading for Amazon sellers looking to improve advertising efficiency and maximize profitability across product lifecycles.

Born and raised in Caracas, Venezuela. Cristina has lived a life of nature and beauty surrounded by the mountains and the Atlantic Ocean. Throughout her life, […]

From Bricks and Mortar to Amazon.After decades of experience in the bricks-and-mortar business in the US, Sonoma Linen decided that it was time to diversify into […]

Discover how to start selling on Amazon with this comprehensive setup guide. Learn about account creation requirements, marketplace selection, fee structures, and choosing between FBA vs FBM fulfillment options. Essential reading for new sellers looking to launch their Amazon business and reach 2.65 billion potential customers globally.